Musicians Kofi Kinaata and Diana Hamilton have been unveiled as Brand Ambassadors for Enterprise Life Ghana.
The unveiling ceremony was held at the Enterprise Life Insurance headquarters in Accra on Tuesday, May 11, 2021.
The two artistes will lead campaigns for a range of Enterprise Life policies and are expected to also release an official Enterprise Life song titled ‘We’ve Got Life’.
Enterprise Life is an insurance company under Enterprise Group Limited. The group was created to deliver sustained growth by taking advantage of the profitable business opportunities in sectors of the economy, other than insurance, such as Pensions, Real Estate etc.
The Enterprise Life brand is based on the concept of “The Thoroughbred”. The thoroughbred is a horse of outstanding pedigree with an inherent disposition to the best, born of outstanding parentage, excellence was just their nature.
Enterprise Life was incorporated in the year 2000 with the initial shareholders as Enterprise Insurance Company, a listed general insurance company in Ghana, African Life a South African Life Insurance Company and the International Finance Corporation, the commercial wing of the World Bank.
Enterprise Life operates as a specialist Life Insurance Company, providing affordable and innovative, life assurance products designed to meet the needs of our policyholders and general public.