The University of Media Arts and Communication (UniMAC) has unveiled a new logo following a merger.
The government of Ghana commenced processes to merge Ghana Institute of Journalism (GIJ), National Film and Television Institute (NAFTI), and Ghana Institute of Languages into one university in 2019.
The interim Council and Management of UniMAC on Monday, December 19, 2022, held the logo unveiling ceremony at the North Dzorwulu campus of the Ghana Institute of Journalism in Accra.
Vice Chancellor of the institution Prof. Kwamena Kwansah-Aidoo remarked during the ceremony that the new logo reflects a brand that is dynamic and also underlines the distinctiveness of the university.
“Today, we’re witnessing a new dawn of a university, with a rich history from different perspectives. Our old logos did a great job for our beginnings but the time has come to move on.
“We have developed a comprehensive logo which is reflective of a brand that is more dynamic, solid and symbolizes the vibrancy of the future we aspire to, as a unit university.
“The logo highlights UniMAC’s uniqueness and brings a modern cohesive approach to our existence. An existence that is simultaneously time honored and contemporary. It also reflects how we want our stakeholders to feel when they think of UniMAC. We want you, our stakeholders to see UniMAC as a strong, vibrant and modern university that is futuristic.
“The UniMAC logo, which will be unveiled this morning represents authority, authenticity, passion, trust, reliability, relevance, stability, uniformity, honesty, equity, excitement and security. It also exhibits a passion for innovation and a common focus on building high-quality and innovative educational systems that make us unique in every way,” he added.
Prof. Kwamena also expressed optimism that “this merger will bring positive transformations in the directions and academic challenges associated with the group, and diversification of the university. I am also confident that both internal and external stakeholders of the university will put their shoulders to the wheel, and commit to their realization of the university’s ambition as we together, seek to provide our students, and by extension, our staff and faculty, a memorable and satisfying teaching and learning experience.”
